ADA conducts a Radio Media Tour with their President, Medicine & Science,
Dr. Robert Rizza, reaching over 25 million listeners.
Caller volume to the National Call Center increases by 17% from 2005.
Dear Abby publishes information about American Diabetes Alert Day, reaching
an estimated audience of 110 million readers.
Alert Day mentions in print media results in an estimated audience reach
of over 3 million Americans.
The Alert message is mentioned in at least 46 local news broadcasts.
The Centers for Disease Control and the National Diabetes Education Program
include Alert Day messages in their internal newsletters reaching at least
8500 people.
Rite Aid Pharmacies promote the ADA Risk Test to their customers at all
4300 locations.