ADA Launches New Prevention Initiative -- CheckUp America
Despite an alarming rise in the incidence of type 2 diabetes and heart disease, more than one in five Americans 40 years and older think critical lifestyle changes to lower their risk for these diseases are "too hard," according to new research from the American Diabetes Association.
To help counter these misperceptions, ADA is launching a bold new primary prevention initiative- CheckUp America. The initative will launch on Wednesday with a radio media tour by Dr. John Buse, President-Elect, Science & Medicine. CheckUp America will help people recognize and lower their risk for type 2 diabetes, heart disease and stroke, and empower them with tips for making modest lifestyle changes. Starting with the concept of a regular checkup, CheckUp America will encourage people to learn their individual risk factors-which may include overweight, smoking, high blood glucose, high blood pressure, and abnormal cholesterol among others-and equip them with information and tools to live a longer, healthier life.
For more information, contact:
Christine M. Feheley
Associate Director, Communications
American Diabetes Association
cfeheley@diabetes.org
703-253-4374
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