American Diabetes Association’s Tour de Cure Launches a Women’s Focused Series

Contacts

Christine Feheley
cfeheley@diabetes.org
703-253-4374

Alexandria, Virginia
August 15, 2013

With a long history in riding to help Stop Diabetes®, the American Diabetes Association’s Tour de Cure expands with a women’s series. The first ride will kick off in Santa Barbara, CA on October 27, 2013. The Tour is a ride, not a race with routes designed for everyone from the recreational rider to the seasoned pro.

Doubling in growth in the past decade, Tour de Cure seeks to increase the number of female participants in cycling through the launch of the women’s series. The ride invites riders to come together for a cause by joining a team or riding individually. Pre-event training rides and new rider sessions will be available in an effort to encourage women to participate in the ride who are new to the sport. Routes are fully supported with rest stops, bike mechanics and safety vehicles to ensure a safe and comfortable experience. The finish line will be nothing short of a celebration with entertainment and delicious healthy food.

“Three years ago was my first Tour de Cure. I rode the 20k. I was in the worst shape of my life and at the end I thought I was not going to be able to get off my bike, but I did it, and I came back the next year. I knew that this event had affected my life so much that I wanted to help it affect other people’s lives, too,” said Taryn Walters, a Tour de Cure Red Rider. Red Riders are participants with diabetes; they are why we ride.

Many participants ride in the Tour de Cure for the joy of riding, camaraderie and physical cycling challenge but the real reward comes in knowing that with every mile, they are closer to stopping the disease that affects nearly 26 million Americans.

Special thanks to Dannon® Light and Fit® Greek Nonfat Yogurt  for sponsoring the inaugural event of the Tour de Cure women’s series in Santa Barbara and to Kay Jewelers and Primal Wear for their in-kind support.

For more information or to register, please visit diabetes.org/womenstour.

The American Diabetes Association is leading the fight to Stop Diabetes and its deadly consequences and fighting for those affected by diabetes. The Association funds research to prevent, cure and manage diabetes; delivers services to hundreds of communities; provides objective and credible information; and gives voice to those denied their rights because of diabetes. Founded in 1940, our mission is to prevent and cure diabetes and to improve the lives of all people affected by diabetes.

For more information please call the American Diabetes Association at 1-800-DIABETES (800-342-2383) or visit www.diabetes.org. Information from both these sources is available in English and Spanish.