America Gets CookingSM to Stop Diabetes®

Alexandria, Virginia
October 14, 2014

The American Diabetes Association Encourages Americans to Live a Healthy, Active Lifestyle During American Diabetes Month®

WHAT:    November is American Diabetes Month (ADM), a time to communicate the seriousness of diabetes and the importance of diabetes prevention and control. Raising awareness of this ever-growing disease is one of the main efforts   behind the mission of the Association and ADM is an important element in this effort, with programs designed to focus the nation’s attention on the issues surrounding diabetes.

Many Americans who have type 1 diabetes, type 2 diabetes, prediabetes or are at risk for developing type 2 diabetes know that eating healthfully may be helpful in preventing type 2 and managing all types of the disease, but finding time to cook healthy and tasty meals can be a challenge. Moreover, many people lack the nutritional knowledge needed to eat well. During ADM in 2014, the American Diabetes Association (Association) will showcase our America Gets Cooking to Stop Diabetes effort.

America Gets Cooking to Stop Diabetes, presented by Sun Life Financial, is an initiative designed to engage people to live a more active and healthier lifestyle, and will empower people to cook nutritious and delicious food, and encourage them to be more active. Each week, the Association will share healthy cooking tips, diabetes and nutrition facts, recipe ideas and more. There will also be a weekly poll where people will vote for their favorite seasonal foods and flavors and the Association will unveil  winning picks to create America's most popular healthy holiday meal.

WHO:    The American Diabetes Association is leading the fight to Stop Diabetes® and its deadly consequences and fighting for those affected by diabetes. The Association funds research to prevent, cure and manage diabetes; delivers services to hundreds of communities; provides objective and credible information; and gives voice to those denied their rights because of diabetes. Founded in 1940, our mission is to prevent and cure diabetes and to improve the livesof all people affected by diabetes.

WHEN:    Oct. 28, 2014

WHY:    With nearly 30 million children and adults afflicted with the disease in the U.S., and an additional 86 million at risk for type 2 diabetes, diabetes has reached epidemic proportions. Recent estimates project that as many as one in three American adults will have diabetes in 2050 unless we take steps to Stop Diabetes.

HOW:    Let your viewers/listeners/readers know about the seriousness of diabetes during American Diabetes Month and encourage them to live a healthier, more active lifestyle by visiting diabetesforecast.org/adm.

Interviews with an American Diabetes Association spokesperson are available upon request.

For more information, visit diabetes.org or call 1-800-DIABETES.