Chef'd and American Diabetes Association Announce Collaboration to Create Meal-Kit Options for Americans Living With Diabetes

Contact

Michelle Kirkwood
mkirkwood@diabetes.org
703-299-2053

Alexandria, Virginia
July 13, 2016

Multiyear Deal Will Deliver Trusted American Diabetes Association Cookbook Recipes to Americans Seeking Convenient, Healthy Meals via Chef'd Pre-Portioned Meal-Kits

Chef'd, America's First and Only Online Meal Store, and the American Diabetes Association® (Association) today announced the launch of a first-of-its-kind meal-kit delivery partnership aimed to offer a selection of easy-to-prepare, well-balanced meals to the millions of Americans living with or at risk for diabetes. As part of the multiyear deal, the Association's vetted and delicious recipes will be brought to life with ingredient sourcing and delivery from Chef'd—available for sale and shipment nationwide starting on July 25, 2016.

Eating healthy and thoughtfully planned meals are essential self-care for the 30 million people living with diabetes, and the 86 million living with prediabetes. The meal-kits developed though this collaboration make tasty, balanced recipes with fresh ingredients available to Americans seeking convenient and healthy options. Each recipe has been carefully evaluated and selected by the Association's registered dietitians to ensure meals meet the Association's nutritional guidelines for people living with diabetes. Featured recipes list detailed nutritional information—such as serving size, calories, carbohydrates and dietary fiber—that is essential to preparing healthy meals for people with diabetes and is a benefit to anyone looking to prepare healthier meals at home.

"Eating well-balanced, nutritious meals is a crucial part of diabetes management, and is an important part of a healthy lifestyle for all Americans," said Alicia McAuliffe-Fogarty, PhD, CPsychol, vice president of lifestyle management for the American Diabetes Association. "Variety, choice and access to nutritious ingredients are key to making healthy meals a sustainable habit. The recipes that the Association creates feature popular ingredients and vibrant flavors with nutritional balance at the core. People living with diabetes and their families can enjoy an Association recipe knowing it's a healthy choice that doesn't sacrifice taste."

Through this innovative approach, Chef'd and the Association are focusing on health and wellness through convenience and expedited access to healthy ingredients for people living with diabetes and their families. The Association's approved recipes and detailed nutritional facts take the guesswork out of balancing a meal while Chef'd takes the stress out of creating a healthy plate—sourcing quality fresh foods right to consumers' door.

"We are eager to hit the ground running with the American Diabetes Association to help those managing diabetes approach their lifestyle and diet in a sensible, enjoyable and delicious way," said Chef'd CEO, Kyle Ransford, "We look forward to a successful collaboration that offers choices, convenience and wellness to improve the health and eating habits of consumers in communities across the country through the expertise and convenience of Chef'd."

Customers seeking meal-kits from this collaboration have the ability to purchase meals at any time without membership or subscription fees.

About the American Diabetes Association

About the American Diabetes Association

More than 30 million Americans have diabetes, and every 21 seconds another person is diagnosed with diabetes. The American Diabetes Association (Association) is the global authority on diabetes and since 1940 has been committed to its mission to prevent and cure diabetes and to improve the lives of all people affected by diabetes. To tackle this global public health crisis, the Association drives discovery in research to treat, manage and prevent all types of diabetes, as well as to search for cures; raises voice to the urgency of the diabetes epidemic; and provides support and advocacy for people living with diabetes, those at risk of developing diabetes and the health care professionals who serve them. For more information, please call the American Diabetes Association at 1-800-DIABETESS (1-800-342-2383) or visit diabetes.org. Information from both of these sources is available in English and Spanish. Find us on Facebook (American Diabetes Association), Twitter (@AmDiabetesAssn) and Instagram (@AmDiabetesAssn)

About Chef'd

Headquartered in El Segundo, Calif., Chef'd is an at-home, high-quality ingredient meal store that partners with celebrated chefs, media outlets and culinary influencers to create recipes that make it easy for anyone to cook like a pro at home. Launched in late April 2015, Chef'd was created to help consumers rethink the home-cooked meal by offering fresh, pre-portioned ingredients that aim to eliminate food waste and in turn cut consumer grocery costs, all without the hassle of subscription or membership fees. Chef'd branded recipes are currently available from noted chefs, health experts and renowned media publications. Follow on Twitter @get_chefd and Instagram @Chefd. More information available at Chefd.com.